President Donald Trump has found a brand-new way to turn his Truth Social feed into a moneymaker, and the announcement is raising eyebrows well beyond Wall Street. On July 17-18, 2026, Trump Media & Technology Group unveiled plans for a product called “Truth PSI” — also referred to as “Truth API” — a paid data pipeline that would give financial traders access to the president’s posts a fraction of a second before everyone else. The catch? That millisecond edge could cost subscribers as much as $100,000 a month.
It is, arguably, the most literal example yet of Trump monetizing his own thumbs. And it lands at a moment when those thumbs have been busier than ever. Ethics experts described the arrangement as "brazen corruption" given that the president’s market-moving statements would effectively be sold to the highest bidder.
A Feed That Never Stops
If Truth PSI seems like an odd thing to sell, consider the sheer volume of raw material. Trump’s posting has reached a fever pitch in 2026. In May, he fired off more than 55 posts in just three hours, wrapping up his spree at 1:13 a.m. That same month brought another marathon: over 50 posts in a seven-hour stretch, many of them AI-generated images and other eyebrow-raising content.
Then came the Fourth of July. The day after the celebration, Trump rattled off more than 100 posts, touching on everything from Washington beautification projects to sharper political jabs. One rant alone reportedly ran to 105 posts. Late-night hosts have had a field day with the spectacle. “Late Show” host Stephen Colbert compared the deluge to “a waterfall of paranoid madness,” while “Late Night” host Seth Meyers noted the administration tends to have “weird solutions to weird problems using weird words.”
The greatest hits keep coming. Trump celebrated military strikes with a “BOOM!” meme as missiles hit 80 targets in Iran. He posted a photo showing the latest modifications to the White House and launched a Truth Social blitz to show off the Lincoln Memorial Reflecting Pool after crews cleared out an algae bloom. He shared an AI-generated video featuring Robert De Niro cast as a “doctor,” promoted far-right pundit Michael Savage — who was banned from the UK for fostering hatred — and even amplified a post calling to deport “hardcore communist” opponents.
Old Platform, New Habits
None of this is entirely new territory. Trump was once a prolific presence on Twitter until he was permanently banned following the Jan. 6, 2021, attack on the U.S. Capitol over what the platform called the risk of further incitement of violence. Billionaire entrepreneur Elon Musk reinstated the account in November 2022 after buying the platform and renaming it X, but Trump has largely stayed away — he has tweeted only once since Jan. 8, 2021, posting his Georgia mugshot on Aug. 24, 2023.
The numbers tell the story of his shifted footprint. Trump still commands more than 87 million followers on X, but he does his talking on Truth Social, where he has just under seven million. An exhaustive analysis of his posts from Nov. 15, 2022, to March 15, 2024, found 760 written in all capital letters, 570 that were direct insults, and 500 referencing election denialism. That review described his social media use as "isolated, vitriolic and vengeful."
Wars, Feuds and Grape Jelly
The posting binges have often coincided with real-world turbulence. Trump’s war in Iran has driven the highest rate of inflation in three years and has reportedly cost the US at least $30 billion. Iran blockaded the Strait of Hormuz — a passageway for roughly 20% of the world’s oil — sending the price of crude about 50% higher than before the conflict. New polling shows 77% of Americans now say they are worse off economically than before.
In a post at 1:02 a.m. on June 1, Trump urged the country to "just sit back" and relax, insisting the situation would work out. He initially predicted the war would run four to five weeks and repeatedly declared victory. In May, he acknowledged he does not factor Americans’ finances into his thinking, saying his focus is keeping Iran from a nuclear weapon.
The feed has also fueled personal spats. Trump renewed a feud with Italian Prime Minister Giorgia Meloni after a June post claiming she repeatedly asked for a photo with him at a G7 summit in France. He praised the late Sen. Lindsey Graham as a “true American Patriot,” and boasted that Defense Secretary Pete Hegseth has made the US military “hotter” than ever.
Colbert, for his part, offered a memorable contrast between Trump and Chinese leader Xi Jinping, whom the president has praised for an “iron fist.” The comedian quipped that Trump, by comparison, wields “a surgical glove full of Welch’s grape jelly.” Whether traders will pay six figures a month to catch that kind of commentary a millisecond early remains to be seen — but Trump Media is betting they will.
